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[Professor]

First, no, Hock didn't put me up to post this one. 

But with a seminar in Dallas coming up this weekend, it made me think about an old discussion over dinner when Hock and I were talking about how few participants were at a seminar in a very large city.   I help Hock at a number of seminars during the year....so, I wanted to bring up a couple of points for discussion.  Seminars are there to make money and to spread information.   Both for the guest instructor and the local host.   Many times, enough money can be made at an individual seminar to pay the local host bills for one or several months.   


A few point:

1.  When I drive into town....there's a grand total of one flyer hanging on the announcement board in the school.   Flyers are cheap, emails are cheap, participating in multiple discussion boards is cheap....your livelyhood depends on it....

2.  The local host....Have business cards!!!!!!   Have pamplets with your class schedule, fees, etc.  Many times, a participant will come to me and ask me about the local host and their school.  Half the time I can't find them.

3.   The local host.....participate in the seminar and/or help during the seminar.   Most participant are from within driving distance -- they are looking for a local instructor.   Take the opportunity to demonstrate your skills as a practitioner and/or instructor.

4.   Greet everyone at the seminar and spend some time with each person.   You are the host of the event.    Someone else may be the star for the day, but they want to know who will be there tomorrow, next week, next month to continue the instruction.   It's the hope of the guest instructor that the participants are motivated enough to come to the next seminar....I know that Hock want to be a recruiter for you....but, the local host has to play an active part.

5.   I've watch many local host lose good students through their attitude during a seminar.  It's sad.   I don't "have a horse in the race", but as an outsider to the business I see these things happening time and time again....

The local MARKET doesn't matter as much as the local host attitude and participation.   


I'll now turn over the soapbox and slip into my fireproof suit.

Jeff (I'lll give my opinion, even when it unsolicited) Allen

[Rawhide]

So True, So true!

Being friendly and considerate towards the guests in your school is SO important.  A lost art with in our community.  I WANT to know who's in my school and I make a point of shaking everyone's hand and asking a little about them.  Got my flyers, brochures & business cards available as well.  I'm not out to capture anyone unless they are looking.

Who knows who you my meet? 

A little courtesy goesa LONG way!

[plouffeka]

No, no, no - you've both got it wrong.  If you want to know how to run a seminar and attract new studnets, then the best training film to watch is "Napoleon Dynamite".  The Rex Kwon Do sequence will enlighten you beyond enlightment.  And if you research carefully through the deleted scenes, you will discover the secret ninja move that was banned by the Federal governmnet.  It's all there!

Keith

Okay, for those of you not hip to the indie film "Napoleon Dynamite" - the Rex Kwon Do sequence is actually the worst example of instructorship - it's very funny.  The secret ninja move? Distract you oppentent, sucker slap him across the face, and run like hell.

Keith