Now you tell me! After all these years!?
"In the beginning..." I wanted to make just ten Training Mission DVD Sets. I am way more interested in the blended mix of hand, stick, knife, gun. But customers started objecting to having to buy these other subjects,
"I don't want knife!" "I hate guns."
These complaints forced us to seperate the courses out into this cavilcade of DVDs, I never really wanted to do this. But...and... when we did this, we wound up selling the individual course
sets, hardly ever the solo level DVDs. Sometimes sure, but mostly sets and packages. Rarely do we ever get an order for say "Knife 8," or "UC 7" alone.
Within the last two weeks, we did this set-packaging of the knife couse, the UC course, soon the SDMS/stick course, soon the gun, and probably the soon Pac courses in Basic, Advanced and Expertise set courses for several reasons...
1) Actually, I am VERY tired of carting all these single DVDs all over the planet.
Requires big suitcases and extra ailine fees. And, people buy the sets anyway!
2) The large percentage of our customers are "package-happy." I'll bet 90% of the sales
of my stuff are already "packaged-together" sets and deals. It saves money, saves
postage and handling. Therefore good and easy to encourage.
3) Displaying all these single DVDs at weekly seminars is a real pain, and just
overwhelming to look at. Attendees just scratch their heads. (You think customers
are confused? Think about Customs.)
If you email me at
Hock@HocksCQC.com we can sell these individual rank levels for a while. Then we have to quit that for this bigger plan.
Example of this group packaging at:
Unarmed Basic, Advanced, Experptise:
http://www.hockscqc.com/shop/hock_hochheims_combat_training_books_and_manuals.htmlKnife, Basic, Advanced...soon Expertise:
http://www.hockscqc.com/shop/hock_hochheim_knife_combat_products.htmlOur "stable" of other teachers will remain the "solo-same" even though we tend to sell their material in sets also.
Hock
www.CombatCentric.com
