Networking is a good idea, but as in real life, you have to network with good folks. BMW doesn't link up with Kia, they link to Microsoft.
There are a few of what I call "media whores" out there who let their mug and link be on ANYTHING, ANYWHERE they get asked. This not good. (Note I used the word "whore")
I will offer an example. For awhile ANYONE who asked Jim Wagner to be anywhere he invaded. Then he graduated Computer 101 and started taking course 202 and realized this was mistake. Now he is picky. Or pickier. (Wagner is slowly learning real business and martial arts. Someday he might actually become the expert what he claimed to be in 1997. (Key words being "someday" and "might")
So when you get a nice email from Randy Jones (thats's right...who?) asking you to join their Intergalatic Close Fighting Brotherhood, or Three Planet's Modern Arnis Starship or their Urban Reality Based Street Fight Pentagon webpage....flattered and excited, only a rookie signs up.
Thats right, an uneducated rookie.
Or you get a nice email from a steroid freak, unpopular, disliked, loose cannon, eye plucker, reality-based, high-school drop-out, wanna-be, who simply wants to,"...share links, dude." Is this a wise move?
* Who are these people?
* What do they really want?
* Who are their members? Take a good look at the members. If they are all unknowns
with poor quality webpages, with little obvious impact and influence?
Congradulate yourself bubba, you have just signed up with the minor leagues.
Grab your bailing bucket. You will be towing some small boats for awhile.
* Do they and their members use free photos of special ops soldiers
on their webpage and declare "we teach the military...or the police...or, or..."
Forward, never straight. Climb up the ladder, not down or sideways. Woody Allen once said, "I would never want to join a club that would have me as a member." HA!
I could go on and on about this business subject, but I offer you this quick, virtual condom. Just be thoughtful and careful who you link and hook up with. Think evolution, not prostitution.